27 March 2012 ~ 0 Comments

Facebook to Replace “Check-In Deals” with More Efficient “Offers”

At the February 29 Marketing Conference, Facebook announced that soon “Check-in deals” would be replaced by “offers”. Offers are a much more efficient, and I think, small-business friendly couponing product. In order to take advantage of the check-in deals you had to have a Facebook Page setup for each location of your business, because the check-ins […]

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26 March 2012 ~ 0 Comments

Facebook Timeline For Brands: A Video Guide to the New Visual Elements

That’s right! Timeline is coming to your Facebook Page on March 30, 2012 whether you like it or not. Since it’s such a big change I’m working on a series of videos and cheat sheets to help you weather the transition. The link to the first video is below. I will have at least three […]

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17 January 2012 ~ 0 Comments

Facebook Changes: You Can No Longer Message Your Fans

Stop. Breathe. Calm down. Despite the words in this blog post, you will still be able to talk directly to your fans via the “Wall” or the Notes application of your Facebook Page. However, you can no longer message your fans from any events you have created. If this is as startling to you as it was […]

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27 December 2011 ~ 0 Comments

Facebook Changes: New, Improved Facebook Insights

Facebook recently updated their insights. The new, improved insights are accessible from the left-hand menu underneath your profile picture on your Facebook Page. Just click on the word “Insights” while on your Facebook Page. Below is a screenshot of what the new insights look like and an explanation of the new stats that you’ll find. […]

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20 December 2011 ~ 0 Comments

Facebook Changes: Blog Autofeeding Through the Notes App Is Shut Down

Facebook announced on November 22, 2011 that the Notes app will no longer autofeed your blog to your Facebook Page. Why does this matter to you? Well, if you have been using the notes application to import your blog posts, then it’s a problem. Your blog posts will no longer be sent directly to your […]

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